Pioneering Synthetic Research at Human Scale
Crowdwave Labs™ is an R&D hub for advancing the science of synthetic audiences and AI-driven research.

Our Mission
We advance the frontier of synthetic research, using AI to develop new insights at human scale. Through rigorous methodologies, we deliver accurate results while ensuring data privacy and the highest ethical standards
What is Synthetic Research?
Synthetic research involves using AI to create synthetic audiences—simulated populations that mirror the characteristics and behaviors of real-world groups.
Our Research Focus
Synthetic Audiences
How we build, train, and validate simulated populations that reflect real human diversity and behavior
Behavioral Simulation
How we model cognitive, emotional, and decision-making processes in synthetic respondents.
Calibration & Ground Truthing
How we align synthetic responses with real-world outcomes, using historical polling, RCTs, and known benchmarks
Scaling Modeling & Distribution Effects
How we simulate macro-level audience dynamics from micro-level responses
Crowdwave Persuasion Index (CPI)
Our data-driven way of measuring the key elements of persuasive messaging pre-launch.
The Crowdwave Persuasion Index (CPI) turns decades of research into a clear, actionable structure you can use at any stage — from ideation to optimization. Whether you're testing headlines or refining storytelling, CPI offers a consistent, measurable way to see what works — and why. The more you use it, the more powerful it becomes.
Understand why your messaging is working (or failing) before going live.
Crowdwave 100
Our flagship pulse on U.S. CEO sentiment
For hard-to-reach experts like CEOs, we conduct an ongoing survey of 100 simulated U.S. CEOs, to get a real-time read. This gives us insight into current topics such as tariffs, the U.S. debt and credit rating, and DEI policies.
At Crowdwave, we help you tap into expert insight—fast.
Learn more about how our research can support your business
Schedule a consult with Crowdwave—and receive a complimentary analysis to share with your team or clients.